Design, branding and illustration
Overhaus were commissioned to do the posters for the DNS theater plays in 2017. The designs are used for banners, posters, ads, catalogs and for everything promoting the play.
In the past years, DNS have been employing an all illustrated-look for their posters. They wanted to turn the attention back to the actors themselves, both to empower the people involved and create recognition of the actors.
Our solution was to combine photo and illustration. This gave us the flexibility to create a unique expression for each poster, keeping the visual thread running throughout.
Over the last couple of years, we have also built out the visual profile with new elements for posters, banners, web and video trailers.
We collaborated with photographer Øystein Grutle Haara with the photos.