Bergensklinikken is a detoxification treatment center with departments in both the center and outskirts of Bergen. In cases like this, the target audience is both patients, next of kin, potential patients and employees. We wanted the visual identity to be positive, human and including.
The graphic elements are colorful, felxible and have personality. The logo and illustrations are based on the same building blocks, making it easy to generate new visuals when needed.