AKKS

Identity design

Overhaus were commissioned to do a rebranding of AKKS national profile. AKKS wanted to keep some of the key elements in the profile, such as the logo. We decided to use much of the profile work we’ve been doing for the Bergen branch of the organization.  To keep the profile easy to work with for the different branches, we decided on a strong and simplified color profile, and also to implement new fonts and rules on how to use them. The basic elements in the profile, rely heavily on the use of black and white photos of youth playing different kinds of music. Composition of photos and text are also a nod towards the good old Blue Note designs, which in turn is reminiscent of a strong, solid and heavy fundament.

Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Youtube
Consent to display content from Youtube
Vimeo
Consent to display content from Vimeo
Google Maps
Consent to display content from Google